Earn IQ

Corporate Visual Identity design for an American - New York based, Loyalty Bonus program company, called Earn IQ.

Playful and colorful but also serious and minimalistic design, with a grid-based approach and care about visual balance and communication between company and clients.


The design includes a full Corporate Identity. Logotype, letterhead for affiliated companies, letterhead for clients, envelopes, business card, merchant's fax order form, membership card with key tag and QR code, brochures, promo flyers and also applying the logo on species such as pen, corporate tag and sign, pins, plastic and paper bags, member's bonus coin, t-shirts, caps and stickers. Furthermore, they were designed the company's website, the smartphones application and the layouts for the company's social media profiles.




















Earn IQ Identity
















Member's Card with Key tag














Stickers, Plastic and Paper bag for Merchant's stores















Promotional T-Shirts, Cap and Member's Bonus Coin




























Website | Social Media | Merchant Application | Smartphone Application








































Website | Social Media | Merchant Application | Smartphone Application
















Website | Social Media | Merchant Application | Smartphone Application














Website | Social Media | Merchant Application | Smartphone Application
























Merry Christmas and a Happy New Year!!



Εύχομαι ολόψυχα σε όλους να έχετε Χαρούμενες Γιορτές, γεμάτες Υγεία, Ειρήνη και Δημιουργικότητα! 

Καλή Χρονιά!!

Βασίλης Μαγουλάς


Personal Brand Identity





Source of Inspiration



The source of inspiration - as in the first version of my logotype - was the initial letters of my name in the Greek alphabet β + μ (βασίλης μαγουλάς) in their lowercase form.

From the beginning I wanted to design a combination between these two letters in a symbol, in which one letter will be the complementary to the other but keeping clearly the shape of both.

Creative Graphic Design



"Creativity is Life. Graphic design is Love. I Love my Life!" - Vasilis Magoulas


Projekt XXX



"Projekt XXX" is a collection of five "Erotic Art" Graphic design posters, that designed for EROS Gallery Shop stores in Germany. (Size 35x50cm)


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